Senior Content Strategist

Primary Title: Senior Content Strategist

Industry & Sector: Digital Marketing Agency operating in Performance Marketing, Brand Content, and SEO-led growth for B2B and B2C clients. This is an on-site role based in India focused on developing data-driven content programs that grow organic traffic, pipeline, and customer retention.

About The Opportunity

We're hiring a senior content strategist to lead editorial and SEO-first content programs across owned, earned, and paid channels. You will translate audience insights and search intent into scalable content systems, high-impact briefs, and measurable campaigns that drive commercial results for diverse clients.

Role & Responsibilities

  • Define and own multi-channel content strategies aligned to business KPIs and buyer journeys; translate strategy into prioritized content roadmaps.
  • Lead content audits, gap analyses and keyword/topic prioritization using search intent and competitive data to identify high-impact opportunities.
  • Create actionable content briefs, templates, and editorial calendars; coordinate writers, designers, SEO specialists and paid media to execute campaigns.
  • Optimize content for discoverability and conversion—on-page SEO, structured content, internal linking, and technical recommendations for CMS teams.
  • Measure content performance with analytics and reporting; use experiments and insights to iterate and scale successful formats.
  • Establish content governance, style guidelines and best-practice playbooks; mentor junior strategists and drive process improvements.

Skills & Qualifications

  • Must-Have
  • Content strategy
  • Editorial calendar management
  • On-page SEO
  • Content audit
  • WordPress
  • Google Analytics
  • Preferred
  • Ahrefs
  • SEMrush
  • Experience with GA4 and Google Search Console

Must-Have Qualifications

  • Proven track record of leading content strategy in an agency or client-facing environment with measurable SEO and engagement outcomes.
  • Strong portfolio of content plans, briefs and case studies showing traffic, ranking or conversion impact.
  • Excellent stakeholder management—experience working with product, performance marketing and creative teams.

Benefits & Culture Highlights

  • Collaborative, high-growth agency environment with exposure to cross-vertical clients and senior stakeholders.
  • Structured career progression, mentorship, and opportunities to lead client-facing strategy work.
  • On-site role that fosters fast feedback loops, creative collaboration, and hands-on execution.

Location: On-site — India. If you are a data-driven content strategist who combines editorial rigour with SEO expertise and agency experience, we’d love to hear from you.

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