Graphic Designing & Digital Marketing (2 in 1 Role)

<p><strong>Graphic Designing (Core) & Digital Marketing</strong></p><p>Experience: Minimum 2 Years of Graphic Designing Experience</p><p><br></p><p><strong>(Full-Time | Okhla Industrial Area Phase I, New Delhi)</strong></p><p><br></p><p><br></p><p><strong>About the Role</strong></p><p>At <strong>Sketch Lighting</strong>, we design and manufacture <strong>bespoke designer lights. </strong></p><p><br></p><p>We’re not a mass manufacturer — every piece we create tells a story of craftsmanship, design, and innovation.</p><p>Now, we’re looking for a <strong>Graphic Designer</strong> who can help us tell that story beautifully across all platforms — from making catalogs to Instagram reels.</p><p><br></p><p>You’ll be the visual voice of our brand — designing, filming, editing, and creating everything that helps Sketch Lighting shine brighter.</p><p><br></p><p><br></p><p><strong>Key Responsibilities</strong></p><ul><li>Conceptualize and design <strong>visual content</strong> for digital and print — including catalogs, brochures, leaflets, posters, and packaging.</li><li>Create and manage engaging content for <strong>social media platforms</strong> (Instagram, LinkedIn, YouTube, etc.) — including reels, short videos, teasers, and behind-the-scenes stories.</li><li>Develop <strong>promotional videos</strong> for new product launches, events, and client presentations.</li><li>Work closely with the sales and marketing teams to turn project photos and ideas into compelling visuals and stories.</li><li>Maintain a consistent <strong>brand identity and aesthetic</strong> across all touchpoints.</li><li>Handle basic <strong>photography and videography</strong> (product shoots, workshop process, events).</li><li>Assist in planning and executing <strong>brand campaigns and exhibitions.</strong></li></ul><p><br></p><p><br></p><p><strong>Who You Are</strong></p><ul><li>A creative thinker with strong design and storytelling sense.</li><li>Proficient in tools like <strong>Adobe Photoshop, Illustrator, Premiere Pro, After Effects, Canva, and better tools.</strong></li><li>Comfortable handling both <strong>graphic design and social media content creation.</strong></li><li>Have a good understanding of <strong>visual trends, branding, and digital communication.</strong></li><li>Can work independently, manage timelines, and bring ideas to life with minimal supervision.</li><li>Bonus: You love design, architecture, or lighting — and have a strong visual eye for details.</li></ul><p><br></p><p><br></p><p><strong>Qualifications</strong></p><ul><li><strong>Diploma or Degree</strong> in Graphic Design, Fine Arts, Multimedia, or any <strong>Technical / Business stream</strong> with creative experience.</li><li>2–4 years of experience in <strong>graphic design / content creation / digital marketing</strong>, preferably with a design-led or creative company.</li><li>Freshers with strong portfolios are also welcome.</li></ul><p><br></p><p><br></p><p><strong>What You’ll Get</strong></p><ul><li>A chance to build the <strong>visual identity</strong> of a growing premium lighting brand.</li><li>Full creative freedom to experiment and express.</li><li>Work directly with the founder and creative team.</li><li>A studio-like environment inside a real lighting workshop — where design meets production every day.</li></ul><p><br></p><p><br></p><p><strong>Location:</strong></p><p>📍 <strong>Okhla Industrial Area Phase I, New Delhi</strong></p><p> (On-site, Full-time)</p>