Digital Producer
<p><br></p><p>We’re going video-first on India’s tech and startup revolution. Factual. Data-driven. Editorially intelligent. Visually iconic. Get the first-mover advantage in shaping India’s new era of business video journalism.</p><div><br></div><p>At Inc42, we’re producing India’s most factual and premium startup and tech content — from viral reels and explainers to exclusive news stories, podcasts, and feature shoots with India’s top 1% founders. Our videos set a new benchmark for quality business journalism — both in storytelling and design.</p><div><br></div><p>We’re looking for a Digital Producer who lives and breathes digital content, understands news and storytelling, and has a deep interest in startups and business. Someone who can anchor, produce, script, and shape videos across formats and is excited to build an entirely new genre of Indian business storytelling.</p><p><br><strong>The Inc42 Impact:</strong></p><div><br></div><ul><li><p>50 Mn+ monthly reach</p></li><li><p>55,000+ stories published</p></li><li><p>125+ events conducted</p></li><li><p>100+ research reports released</p></li><li><p>350+ brand collaborations</p></li><li><p>500+ startup applications monthly</p></li></ul><div><br></div><p><strong>The Inc42 Video Impact:</strong></p><div><br></div><ul><li><p>600+ videos produced in the past year</p></li><li><p>Average views up 10x in 8 months (from 2–3K to 25–30K/video)</p></li><li><p>Consistently high engagement and watch time across social platforms</p></li><li><p>100% year-round consistency in video quality</p></li><li><p>Experimented with multiple formats: podcasts, explainers, leadership interviews, features, and roundtables</p></li></ul><div><br></div><div><strong>Responsibilities:</strong></div><div><br></div><ul><li><p>Track and identify the hottest stories in India’s tech and startup ecosystem.</p></li><li><p>Convert Inc42 news and feature articles into short- and long-form video explainers.</p></li><li><p>Script, direct, anchor, storyboard, and supervise edits and graphics — from concept to final production.</p></li><li><p>Coordinate with camera, editing, and graphics teams, as well as external vendors, for on-ground shoots.</p></li><li><p>Monitor social media video performance and iterate weekly for better outcomes.</p></li><li><p>Develop new video IPs, styles, and storytelling formats across platforms.</p></li><li><p>Direct and produce podcasts and profile videos with top Indian founders.</p></li><li><p>Anchor and present feature or news videos for Inc42.</p></li><li><p>Create high-quality, data-driven videos for social and editorial platforms.</p></li><li><p>Collaborate with internal teams for quick turnarounds and seamless execution.</p></li></ul><p><br></p><p><strong>Growth Opportunities:</strong></p><div><br></div><ul><li><p>Direct access to India’s top startup and tech founders.</p></li><li><p>Attend exclusive editorial conferences and private founder retreats.</p></li><li><p>Shape a new video genre in Indian business journalism.</p></li><li><p>Freedom to break conventional newsroom rules and experiment with narrative storytelling.</p></li><li><p>Build credibility through data-driven, factual, and well-reported video journalism under the Inc42 brand.</p></li><li><p>Work directly with the Founders and develop an entrepreneurial mindset.</p></li></ul><div><br></div><p><strong>Qualifications & Skills:</strong></p><div><br></div><ul style="margin-top:0;margin-bottom:0;"><li><p>3–4 years of experience as a Digital / Multimedia / Video Producer or Journalist in a digital media company, content agency, or newsroom.</p></li><li><p>Bachelor’s/Master’s/Diploma in Communication or Journalism.</p></li><li><p>Strong understanding or interest in business, tech, startups, or data-driven news.</p></li><li><p>Confident on-camera presence, with solid delivery and voice modulation skills.</p></li><li><p>Working knowledge of production equipment, editing software, and AI tools.</p></li><li><p>Entrepreneurial, creative, and collaborative approach to producing and problem-solving.</p></li></ul>
