Content Strategist / Producer

<p><em>Location: Remote | 0 - 2 years | Full-time | High Ownership Role</em></p><p><br></p><p>We are looking for a Content Strategist who can help us shape the voice and narrative of StapuBox and StapuGear - the sports discovery and sports gear intelligence platforms helping players make better decisions, connect with the right people, and grow in their sports journey.</p><p><br></p><p><strong>What You'll Own</strong></p><ul><li>Create and manage original content across LinkedIn, Instagram, Blog, and StapuGear.</li><li>Research/write high-quality articles, sport-tech breakdowns, and gear insights.</li><li>Convert founder thoughts, updates, and insights into sharp, platform-specific content.</li><li>Develop IG carousels, reel scripts, and storytelling pieces that are simple and engaging.</li><li>Write performance-focused ad copy, landing page text, and hooks for experiments.</li><li>Maintain a consistent brand voice across every channel and content format.</li><li>Track basic content performance metrics and identify what’s working, what’s not.</li></ul><p><br></p><p><strong>Your Primary Goal</strong></p><ul><li>Build a strong, credible, and memorable content presence for StapuBox + StapuGear.</li><li>Establish our authority in sports networking and sports intelligence.</li><li>Drive organic visibility via original writing, narrative clarity, and research-backed content.</li><li>Work directly with the founders to build the content playbook from 0 → 1.</li></ul><p><br></p><p><strong>You Should Be</strong></p><ul><li>Strong in writing - clarity, structure, research, and originality (Non AI).</li><li>Curious and opinionated - someone who thinks, not just executes.</li><li>Comfortable with social media formats, hooks, storytelling, and attention mechanics.</li><li>Able to simplify complex topics (gear science, player journeys, sports systems).</li><li>Proactive, fast-learning, and comfortable with direct feedback.</li><li>Interested in sports, digital content, or product-first storytelling.</li></ul><p><br></p><p><strong>We would prefer that you have</strong></p><ul><li>Experience writing for a brand, magazine, blog, Substack, or content project.</li><li>Basic understanding of SEO, content structure, or user psychology.</li><li>Familiarity with tools like Notion, Canva/Figma, Google Docs, or analytics dashboards.</li><li>A personal writing portfolio, blog, or sample long-form content.</li><li>Interest in sports tech, athlete behaviour, or sports gear.</li></ul><p><br></p><p><strong>Perks</strong></p><ul><li>Work directly with founders and shape the core brand narrative from Day 1.</li><li>Creative freedom to explore formats, experiments, and storytelling ideas.</li><li>Opportunity to build a foundational portfolio in sports-tech content.</li><li>Ability to take ownership end-to-end and influence product direction via insights.</li><li>A clear path to grow into Content Lead as the company scales.</li></ul>